WHAT’S INSIDE THE REPORT
The Expanding Value Chain Of Women’s Sports
The next wave of growth in women’s sports is being driven not just by what happens in the game, but by the expanding ecosystem around it. As leagues mature and audiences grow, the most compelling investment opportunities are emerging in the infrastructure that supports, scales, and monetizes the game.
Together, these adjacencies don’t just benefit from the rise of women’s sports they, accelerate it, raising the ceiling for valuation, visibility, and long-term impact.
01. Capital & Ownership Vehicles
02. Priority Innovation & High-Growth Sports
03. Performance Infrastructure & Athlete Tech
04. Media & Fan Ecosystems
The demand for women’s basketball has never been higher…This historic expansion is a powerful reflection of our league’s extraordinary momentum, the depth of talent across the game, and the surging demand for investment in women’s professional basketball.
Cathy Englebert
WNBA Commissioner
WNBA Press Release, June 2025
